This is how trending themes or challenges start pouring into the explore tab. You will likely hear more of it while creators jump on the wagon. Once video content becomes particularly popular, viral if you will, the music of the set reel becomes trending audio. A wide selection includes short sound effects, universal thematic samples, and popular songs by famous musicians and singers.
This section is very similar to the Instagram Stories camera. In the Preview section, you can find a few more tools. Alignment tool useful when video includes popular transitions between the frames.
Time management tool to create video edits.Video template to record in a few frames.Here, you will find several basic options to make the Reel more attractive: If anything needs adjusting, you can always go back and change anything you want or start over. You can record the video with or without popular Instagram filters.Īt any time, you can see the preview of the video. Like Instagram Stories, you can start recording your Instagram Reel by hitting the record button. Simple Instagram Reels content ideas for your business.With these trends in mind, in early 2022, Instagram globally introduced its own short video creation tool and a new type of content: Reels.Īll without spending a ton on professional video content creators and with no expensive equipment at your disposal. Social media platforms thrive on user engagement, constantly looking for new ways to encourage creators to find new ways to get more comments and shares. Users are engaged more with video posts than with any other types of content. Platforms like Snapchat and Tik Tok have been distracting Instagram’s user base with new and exciting short video formats for a while now.Īccording to their reports, Instagram has a whopping 80% increase in users’ time watching video content on the platform. YouTube is still the number one video-sharing platform: 88% of marketers use YouTube as their go-to channel. Now, with Instagram Reels coming to play, we might have lived to see the day.
Marketing industry reports have loudly claimed the year of video for several years.
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